"Derek Freeman tried to discredit Margaret Mead’s anthropological research in Samoa with his book The Fateful Hoaxing of Margaret Mead, but his defamatory text was rebutted by other researchers. Dreger says Freeman was the hoaxer, and he succeeded only because he followed “the number-one rule in making shit up: Make it so unbelievable that people have to believe it.” Again, there was a sexual subtext: Mead’s description of sexual attitudes in Samoa was thought to have contributed to the sexual revolution in America. The concern was not so much about the facts she reported, but about their effects on society."